Technical CRM Manager
To be based in an amazing, centrally located Berlin office or remotely within EU/UK, we are looking for a Technical CRM Manager to drive CRM activities across marketing, sales, product and operations. You will be closely collaborating with BI and Data Science teams to build complex analytical assets as well as guiding and mentoring Junior CRM managers from your team.
WHAT YOU'LL DO:
- Take a central role in the team together with supporting and guiding the team with your analytical and technical CRM experience
- Support the team in the development and expansion of reporting standards, the analysis of relevant customer data, and the derivation of corresponding recommendations for campaigns and strategies.
- Own CRM analytics, A/B testing, advance segmentation and personalisation strategies to reach growth rates
- Improve and Own the data integrity in the CRM tools/integrations and ensure the technical functionality of email templates.
- Responsible for further CRM channels' development
- Close collaboration with the experts from the BI and Data Science teams to build complex analytical assets
WHAT YOU'LL IDEALLY BRING:
- 4+ years professional experience within Marketing, ideally with a tech and analytical focus
- University degree in business management, economics, informatics, science, technology, or mathematics
- Detailed knowledge of the common tracking, analytics, and reporting tools, such as Tableau, Power BI, Power Query, Google Data Studio, Google Analytics, Google Tag Manager, Teradata, Mixpanel
- Experience in managing cross-functional projects and in the implementation of new CRM/BI tools
- Ideally, experience with implementing and maintaining customer engagement platforms and using CRM &/or Email tools like Braze
- Fluency in written and spoken English (having another language is an advantage).
WHAT YOU'LL GET:
- Office in Central Berlin or possibility to work remotely (UK/EU)
- The flexible working hours
- The modern hardware necessary for your work
- Well-structured and exciting onboarding process
We Can Help
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